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Foun­da­tion course in ty­pog­ra­phy with em­pha­sis on using type for a mul­ti­ple of in­dus­try re­lated ap­pli­ca­tions rang­ing from print to in­ter­ac­tive. Stu­dents will be in­tro­duced to prin­ci­ples of type de­sign and ter­mi­nol­ogy in­clud­ing: vari­a­tions of type struc­ture, anatomy, font usage, grid, lead­ing, kern­ing, track­ing and align­ment. Stu­dents will learn in­dus­try stan­dard soft­ware such as In­De­sign on the Mac­in­tosh op­er­at­ing sys­tem.

Foundation course in typography with emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students will be introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment. Students will learn industry standard software such as InDesign on the Macintosh operating system.

Prin­ci­ples of three-di­men­sional de­sign. Course cov­ers an analy­sis of form and space. Top­ics in­clude: hol­low forms both geo­met­ric and or­ganic; ar­chi­tec­tonic or­ga­ni­za­tion of space; light and shadow; geo­met­ric solids; the mod­u­lar unit; form and struc­ture in na­ture; lin­ear forms with mem­branes; move­ment. Ap­pli­ca­tions to pack­ag­ing, ar­chi­tec­ture, sculp­ture and en­vi­ron­men­tal de­sign and graph­ics. Ma­te­ri­als and in­her­ent prop­er­ties gov­ern­ing their use in form and space.

Principles of three-dimensional design. Course covers an analysis of form and space. Topics include: hollow forms both geometric and organic; architectonic organization of space; light and shadow; geometric solids; the modular unit; form and structure in nature; linear forms with membranes; movement. Applications to packaging, architecture, sculpture and environmental design and graphics. Materials and inherent properties governing their use in form and space.

This foun­da­tion de­sign and color the­ory course ex­plores graphic com­mu­ni­ca­tion from idea de­vel­op­ment to final ex­e­cu­tion. Through hands-on ex­per­i­ments, col­lab­o­ra­tive learn­ing, and in­di­vid­ual pro­jects stu­dents will learn the lan­guage and process of de­sign think­ing and gain a solid foun­da­tion in de­sign prin­ci­ples and prac­tices. While study­ing the basic tenets of de­sign stu­dents de­velop vi­sual lit­er­acy by fol­low­ing a de­sign process: 1. Re­search 2. Ex­per­i­men­ta­tion 3. De­vel­op­ment of Skill, Craft and Voice 4. Ex­pres­sion of Form, Emo­tions or Con­cepts 5. Thought­ful As­sess­ment (ver­bal and writ­ten) 6. Record of sig­nif­i­cant com­mit­ment of time Com­mu­ni­ca­tion de­sign­ers use the con­cepts ex­plored in this course in dis­ci­plines such as ad­ver­tis­ing, graphic de­sign, web de­sign, il­lus­tra­tion, broad­cast de­sign, pho­tog­ra­phy, and game de­sign.

This foundation design and color theory course explores graphic communication from idea development to final execution. Through hands-on experiments, collaborative learning, and individual projects students will learn the language and process of design thinking and gain a solid foundation in design principles and practices. While studying the basic tenets of design students develop visual literacy by following a design process: 1. Research 2. Experimentation 3. Development of Skill, Craft and Voice 4. Expression of Form, Emotions or Concepts 5. Thoughtful Assessment (verbal and written) 6. Record of significant commitment of time Communication designers use the concepts explored in this course in disciplines such as advertising, graphic design, web design, illustration, broadcast design, photography, and game design.