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COMD1167-D146 Type & Media, SP2017
This is a foundation course in typography with an emphasis on using type for a multiple of industry related applications ranging from print to interactive. Students will be introduced to principles of type design and terminology including: variations of type structure, anatomy, font usage, grid, leading, kerning, tracking and alignment. Students will learn industry standard software such as InDesign on the Macintosh operating system.
This basic design and color theory course explores graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. This is a course in visual literacy and the design process: How we see, how we analyze the effects of our vision, and how we craft a design that will have energy and content. All projects will include thumbnail sketches, discussion and research. A weekly scrapbook will be kept. Media used are paint, paper, ink, pencil, ruler, knife, glue, and digital software for expressing graphic ideas. Numerous critiques will take place throughout the course and studentsā active engagement in group discussion will play a vital role in establishing an atmosphere of collaboration and shared learning.
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