This hands-on mixed media course explores the basic principles of design and develops fluency in the visual lexicon. We explore two-dimensional design and color theory and graphic communication through the understanding of the elements and principles of design, as well as the design process, including idea development through final execution. We will develop fundamental skills in two-dimensional design, color and content creation while employing the design process of research, sketching and experimentation.
This course introduces a variety of basic layouts and formats, building technical and practical fluency in setting and working with type for both print and screen. This course further explores topics learned in COMD 1167 Type and Media, such as typeface selection and the use of the typographical grids. Problem-solving for most common typographical problems is discussed.
This course introduces students to core concepts in the media field including color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site, complete a print design project and one video project. Lectures will provide students with a historical perspective of the media field as well as discussing current practices and future trends.
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