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The study and use of graphic com­mu­ni­ca­tion tools through un­der­stand­ing graphic el­e­ments and prin­ci­ples geared to the de­vel­op­ment of sen­si­tiv­ity to the na­ture of graphic re­la­tion­ships and their con­trol within a given frame­work. Find­ing so­lu­tions to prob­lems of ab­stract, con­cep­tual, ex­pres­sive and ap­plied char­ac­ter, with in­creas­ing aware­ness of the range of prop­er­ties of black and white and color. Iden­ti­fy­ing the char­ac­ter­is­tics, phys­i­cal prop­er­ties and psy­cho­log­i­cal ef­fects of black and white and of color for vi­sual ex­pres­sion and prac­ti­cal graphic ap­pli­ca­tion. photo credit: NASA

The study and use of graphic communication tools through understanding graphic elements and principles geared to the development of sensitivity to the nature of graphic relationships and their control within a given framework. Finding solutions to problems of abstract, conceptual, expressive and applied character, with increasing awareness of the range of properties of black and white and color. Identifying the characteristics, physical properties and psychological effects of black and white and of color for visual expression and practical graphic application. photo credit: NASA

This course in­tro­duces stu­dents to core con­cepts in the graphic com­mu­ni­ca­tions field in­clud­ing color the­ory, de­sign and pro­duc­tion ter­mi­nol­ogy, re­pro­duc­tion processes, file for­mats and sub­strates. Dur­ing the se­mes­ter, stu­dents will com­plete three pages of their own ePort­fo­lio web site. Lec­tures will pro­vide stu­dents with a his­tor­i­cal per­spec­tive of the graphic com­mu­ni­ca­tions field as well as dis­cussing cur­rent prac­tices and fu­ture trends.

This course introduces students to core concepts in the graphic communications field including color theory, design and production terminology, reproduction processes, file formats and substrates. During the semester, students will complete three pages of their own ePortfolio web site. Lectures will provide students with a historical perspective of the graphic communications field as well as discussing current practices and future trends.