Assignment 2 (Part 1): Creative Brief for OHH Campaign

Assignment 2 (Part 2): OOH Moodboards + Sketching Design Options for Out-of-Home Billboard

For this moodboard I looked at Twitch ads & the colors used for them & got inspiration from it. I decided to use neon colors to go for the typical cool colored led light/gamer aesthetic & purple to represent twitch. As for the images, I went with what I think best represents twitch. As for the sketches I really wanted to have some sort of happy face in one of my posters. I also wanted it to look like space since I want gradient on my posters with stars.