Digital media foundation

Personal Logo

For my personal logo, I went with a more space focused design, as it sort represents the infinite path and potential a person can have and achieve throughout their life. The star on the top right is sort of a literal visual of the expression “Reach for the stars” as in aiming high and achieve great things. For the comet that surrounds the logo is a representation of what interest me, as in how it revolves around me.

Visual Quotes

The quote that was used for the visual quote project was “When you reach the end of your rope, tie a knot in it and hang on” said by Franklin D. Roosevelt. I chose this quote because it was a motivational quote, which are my favorite types, and the words help create some potentially creative visuals to go with said quote. For the 1st visual design, I wanted to focus on both the word “hang on” and the concept of never giving up. I believed the image of rock climbing was perfect, as it is a very challenging activity that requires focus and commitment.

The second Visual quote is similar to the first one, with it being just the quote accompanied by an image that matches the quote. The image used in the second is more focused on the rope aspect itself, unlike the first one which was focused on the whole idea of never give up.

For the third and last quote, I attempted to mess with the words themselves, will having a usual to serve as an visual aid. I made the word hang literally hang off of the other words for more interesting look for the quote and to be a bit more engaging compare to the other two.

Logo research paper

The logo research paper was meant to be a study into a logo of our choosing, from its origin to its different phases of design, and also who created it. For my logo research, I focused on the logo of the clothing brand UNI-QLO, as its one of my favorite brand of clothing to wear solely because of their large number of collaboration with other medias. The UNI-QLO logo is also an interesting one, as it is a simple design with just the name stacked on itself but it also carries a very modern tone to it.

Design research paper

For the design research paper, I focused on Milton Glaser because of the impact he had on New York with his design on the I Heart New York design as well as creating the design for the Brooklyn Brewery. Milton Glaser is also a designer that has a heavy impact in my interest as a designer.

Final Video project

https://vimeo.com/655996457
https://vimeo.com/manage/videos/655996457