Project Description
Create a promotional campaign to create awareness of a bike-sharing program in
any city but NYC using posters and social media. The key message is to create awareness that bike sharing is an Eco-friendly, socially distanced, and healthy alternative to driving. My teammate and I choose Miami, Florida.
Reflection
What a fun campaign. I have never been to Miami, Florida but after this project, I was able to get a good idea of what the city has in store for its visitors. I also got a good look into what bike sharing program is all about. May try it sometime soon.