9. Forwarded Videos

NTD Taste Life is a department that publishes food videos on Facebook to make money. There are multiple sources of food videos. We have resources of making our original food cooking videos and shooting on the streets or restaurants to get more diverse types of food clips. on the other hand, some are also forwarded from other pages or youtube channels. After obtaining the permission from the original vlog poster, the post-editing team will help to add the watermarks of the original channel’s name on the video screen. When audiences want to see more similar videos, they can find the channel of the original vlog based on the name on the screen. The amount of the viewers watched ads on our page benefits to our profit, and at the same time, we also help YouTubers promote their videos. Everybody benefits from what we are doing, everybody’s happy. 🙂

https://www.facebook.com/TasteLifeOfficial/videos/1059979650819251/

8. The Duration of the Video

NTD Taste Life is a department that mainly makes profits on Facebook by posting original food relevant videos and cooking tutorials. The times are changing, and the rules of online social media are changing too. The videos in the past were made into more than a minute and a half, but now all of the video durations need to be change and edit to more than three minutes. By inserting ads in the middle of the video to get income has only worked when the duration of the video is more than three minutes long. I have been thinking about how to make adjustments to the new videos that are going to be produced. A production stage takes about four to five hours to shoot the footages. When the video editor got the footage from the producer, the footages were not processed or being used at all, and the duration of the footage was the same as the filming. I am the video editor on the team and it is my duty to polish the raw footage into presentable videos. In this production process, I mastered the skills of adjusting the duration of the videos. I used to adjust the video to 200% speed, but now I will choose 150% or 120%, and make different adjustments according to the requirements of pictures of the screen.

 

https://www.youtube.com/watch?v=Eh39eKwUObw

https://www.facebook.com/TasteLifeOfficial/videos/521062358303591/

1. NTD TV

New Tang Dynasty Television (NTD TV) is a worldwide television broadcaster based in New York City founded in 2001 and located at 229 W 28th St, New York, NY 10001. The television company covers topics that are censored in Mainland China, such as human rights. In addition, the further goal is to restore and promote traditional Chinese culture and to facilitate mutual understanding between the East and West. They are now forming up small departments that onset on the social platform called Facebook.

I am interning in the department called NTD Taste Life. A small department set up in the headquarters building, with three to five members including me. The task is to upload two to three homemade original food videos every week. Each video needs to have a duration of more than three minutes in order to insert ads in between, while the video is playing. The more the ads being played by the viewers, the more income we get on our Facebook page. Occasionally we will receive cases from the clients. We use direct product placement with customer brand marks, by using watermarked items in the video of a cooking process and give it a huge close-up to present the items of our clients. Such as an instant noodle package, vinegar bottles, etc.

https://www.theepochtimes.com/shen-yun-symphony-orchestra-arrives-in-south-korea_2674241.html

https://www.theepochtimes.com/shen-yun-symphony-orchestra-receives-rousing-welcome-at-taiwan-airport_2658767.html

The above are two articles about the company. The purpose of NTD TV is to spread Chinese traditional culture. The Shen Yun Performing Arts and Shen Yun Symphony mentioned in the article are performances that they appreciate and highly promoted. Experiencing the ancient Chinese history and culture through music and dance is the performance that the Shen Yun Group has always brought to the audience. The respect and positive view of Chinese history and culture link the media and the performance together and bring the best show to the audiences.