Jailine Collado’s ePortfolio will exhibit her growth as a student and young professional as she worked through introductory-level fashion courses, junior foundation courses, specialization module courses, and culminating experiences.
As a passionate professional in fashion and marketing, my mission is to catalyze positive change within the industry by championing sustainable fashion practices that honor creativity and responsibility. My direction is rooted in a commitment to personal growth and using my platform to give back to my community in the Bronx, creating opportunities and resources for aspiring creatives. By merging my dedication to sustainable fashion with my drive to uplift my community, I seek to foster a future where fashion has a lasting impact on the marketplace and people’s lives. Through collaboration and creativity, I aspire to elevate brands while nurturing social and environmental responsibility, leaving a legacy that reflects my values.
The color choice of this logo, especially the shades of blue, is inspired by the Cancer horoscope’s connection to water and its symbolic depth of emotion, intuition, and strength. Soft blues and silvery grays evoke a sense of calm, serenity, and emotional sensitivity, traits often associated with the Cancer sign (Color Psychology, 2024). These cool, muted tones are also symbolic of quiet power—reflecting a personality that is gentle on the surface but harbors deep resilience and strength underneath. Deep indigo accents represent emotional depth and subtle intensity, complementing the overall vibe of a calm yet powerful presence (Elliott & Maier, 2014).
Including a mountain in the logo carries personal significance tied to my last name, Collado, which means “dweller by the mountain pass” in Spanish. This imagery reflects my roots and connection to nature, symbolizing strength, stability, and the pursuit of higher goals. The mountain is also a universal symbol of overcoming challenges and rising above obstacles, aligning with my aspirations in fashion and marketing. It embodies both physical and metaphorical growth, serving as a reminder of the resilience required to navigate the career landscape.
The flowing lines of the mountain are designed to blend seamlessly with the initials “JC,” representing harmony between my personal and professional journey. The clean, modern font used for the initials reflects professionalism, elegance, and simplicity. Its boldness reinforces the strength and ambition embodied by the mountain, while its minimalistic design speaks to my aesthetic sensibilities in fashion (Choi & Taylor, 2014). The smooth lines of the font echo the fluidity of the mountain, creating a cohesive balance between nature and ambition (Bell & Ternus, 2011). This combination of colors, shapes, and typography creates a personal, professional, and timeless logo, representing who I am and the brand I am building in the world of fashion and marketing.
