Professor: Devon Jackson
Description:
An exploration of visual merchandising through the consideration of product presentation in the retail environment. Investigates the theoretical and practical use of in-store environments, lighting, special effects, fixtures and product placement as a form of visual communication intended to convey a specific message about the fashion brand and to influence the consumer.
Syllabus
Couse Work: The Color Wheel
Description:
A visual presentation curated using Microsoft PowerPoint, displaying knowledge of color analysis, color pairing, visual merchandisng, and cross merchandising.