COMD2400-OL12-F21

active 1 year, 1 month ago
COMD2400-OL12-F21
This Course is OPEN.
Professor(s)
Department
Communication Design
Course Code
COMD 2400
Semester / Year
Fall 2021
Course Description

In this course, students learn to refine their conceptual thinking, and the ability to apply design concepts across various media channels. This course challenges students to think and strategically apply campaign ideas. At this stage, students choose a media placement and incorporate it into the solution. The course also introduces the collaborative relationship between Art Director and Copywriter. Student teams brainstorm, develop copy, art direct and pitch ideas in teams. Students will explore the dialogue between products and services and how to communicate their benefits and features to the intended target. Project based assignments from concept through final digital output are an integral part of the course.
1 cl hr, 5 lab hrs, 3 cr

COMD 2400-D202 FALL 2020
MONDAY—THURSDAY
6:00—8:30PM | ONLINE
Instructor: Visakh Menon

Prerequisites
COMD 11162, COMD 2300, COMD 2427

Acknowledgements: This course is based on the following course(s):

Recent Posts

Student Survey

Faculty: You can use this survey to understand the technology and working spaces available to […] See MoreStudent Survey

Discussion: Introductions

Faculty: Below is a recommended activity that helps build community in your class and introduces […] See MoreDiscussion: Introductions

Student Post (Example)

Faculty: This example student post and comment demonstrate how students can contribute and […] See MoreStudent Post (Example)

Recent Comments

No Comments Found

Recent Discussions

Sorry, there were no discussion topics found.

Recent Docs

No Recent Docs