COMD 3613 Advanced Illustration (Developing an Illustration Brand)
This course is designed to prepare students for entry into the professional world of illustration. We will exam methodologies for assembling a “targeted” portfolio for specific markets, by developing a personal illustration style. Students will learn how to brand and market that style. Writing professional proposals and creating self-generated projects will also be stressed. Business procedures, artist resources, creating a client list, and job-hunting skills will be discussed.