What are the differences between creating lettering and using existing typefaces?
How can we achieve a message with the use of a existing typeface or how we can in contrast, experiment with material and resources to create playful lettering.
Includes:
- Expressive Word with Typeface (with process). 4 words and expressing the meaning with Sans Serif Typeface and design elements such as scale, placement and character repetition or omission.
- Lettering (Favorite Food or Pastime)
Expressive 4 words with Sans Serif:
Lettering Sketching:
Hand lettering digitalized attempts:
Final:
