Assignment 8
Google Glass Commercial
I think that this is an excellent commercial in terms of concept and production. The advert is for Google’s “Google Glass” product which is a smart accessory that you wear as glasses. The commercial only uses point of views shots to demonstrate examples of the fantastic and ordinary applications of the product which emotionally stimulate the viewer by putting them in the driver’s seat of the action. The narrative is upbeat, emotional and personal as well as universal. I love the ‘simple but actually complex’ story telling of this commercial.
