This agenda provides a detailed outline to give a clear vision of the day’s class.
To-Do: before class
Prepare to describe your work in terms of alignment and hierarchy
Topic
Topic: Proportion
Goals: Experiment with proportion
Objectives: Use proportion to balance design
Critique
- alignment, grid, https://www.youtube.com/watch?v=BQEVqWiD304
- hierarchy, focal point: https://www.youtube.com/watch?v=MlsV3hu84as
0:56 focal point, rule of thirds
6:23, 6:30, 7:19-7:40, 8:27 to end - type golden rules
- basic grids
tests
type tests: https://www.youtube.com/watch?v=Ta5hywdHPWU
amateur vs pro: https://www.youtube.com/watch?v=6dDlkawN3s0
grouping, scale: https://www.youtube.com/watch?v=_Pp0JHEswMk (beginning to 4:45)
swiss design
golden ratio grid https://www.youtube.com/watch?v=2xP6TBnfP7M&list=PLI-hlugutGThyjqSduEj8AxNEWgVcp9Q1
start at 1:40
grid:
axial, radial, dimensional grids
Typography golden rules: https://www.youtube.com/watch?v=za8ERlMchUE
Review text compositions
Prepare to describe your work in terms of hierarchy
type test: https://www.youtube.com/watch?v=6dDlkawN3s0
Lecture
Review
how we see: https://www.linkedin.com/video/live/urn:li:ugcPost:6821094794379501568/
start at 3 minutes – 9.30 minutes
Proportion
watch until 5:40
Composition
Proportion systems: design precedents of grid design
https://www.typographicposters.com/
Activity: Proportion
Workshop: grids, proportion, and hierarchy
Use proportion to position your type
1. Align type to the 5 column grid
Create 2 levels of hierarchy
2. Create a new alignment and type to the grid
Create 3 levels of hierarchy
3. Create your own grid (just make sure that your work will not be centered)
Align type to the grid
Create 3 levels of hierarchy
Remember:
Use alignment
emphasize the grid: we should have a sense of the grid, even when it is not showing
Use hierarchy
create a composition based on each proportion system
• create at least 3 levels of hierarchy
• where do you place hierarchy to emphasize the grid?
Make sure your text is not centered
check that you do not have the same space above and below
Mass your white space
make sure you have a large group of white space
process review:
Open new InDesign doc
8.5×11″
NO MARGINS
NO facing pages NO automatic text box
5 columns NO GUTTERS
InDesign: Layout > create Guides
5 columns NO gutter
5 rows NO gutter
Use your text tool to create a new text box
Align your text in the grid
Activity
Homework
