Ortega’s vision is to obtain a bachelor’s degree in Business and Technology of Fashion from the New York City College of Technology (CUNY) and become a visual merchandiser. Ortega’s journey is marked by his relentless hard work, not just in his studies but also in his efforts to fund his education. His passion for visual merchandising is a unique and powerful driving force, a testament to his determination and resilience in pursuing his career in fashion. Visual merchandising goes far beyond displaying fancy mannequin dresses in experience garments. To Ortega, visual merchandising is a direct personal connection with consumers. A store window is the face of a store; it is the first physical interaction between a brand and consumers, where a long-term relationship can start.
Ortega’s retail and jewelry experience has shaped his values. For example, his compassion for helping others is unlimited. He works very well alone and with a team, and he is always willing to help others improve their work performance and learn. Ortega is a highly determined individual. Currently, he is completing a Fashion Internship at Sanchez Castings Inc. and is working hard to ensure his success in the fashion industry.
