BUF 3310 Contemporary Designers and Luxury Markets

Course Description: Examines the aesthetics of major fashion designers from the 19th to the 21st centuries through lecture and study of museum clothing collections. Students will gain knowledge of historic fashion influences with application to contemporary and future fashion apparel.

Professor: Shazad Haider

Syllabus:

Designer Luxury Brand:

Please identity a designer luxury brand that identifies as follows. A non-commercial brand, limited target segment, has their own USP, possess a brand differentiator, unparalleled communication strategy, share their website and/or social media links with images if applicable, and share your views on the brand and the reasons you believe they are a designer luxury brand

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Create a Luxury Brand (Group Project):