Design History: Paula Sher

Paula Scher is a fantastic well know graphic designer and a partner at Pentagram. Know who she is, and know her work.

http://www.aiga.org/medalist-paulascher/

You may recognize the poster I am showing here, it is one of her most famous designs.  What I want you to do is analyze this poster for a minute? How many colors is she using? (yes, count them) How many different typeface’s is she using? Do you think this design is really boring and quiet? or do you think it is fun and bold? How can you use this design for inspiration in your own works?

Design by Paula Scher

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One Response to Design History: Paula Sher

  1. red,black,yellow, and white. 4 colors also, I think 3 type faces. it is fun and bold.

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