Internship Journal #1: The Company

16 Things Kids Can DO

The company in which I am working for Internship Fall 2018 is called “16 Things Kids Can Do”. 16 Things is a non-profit organization that hopes to provide an on-going network of books, programs, events, and activities that will educate and empower kids, people and the planet to be proactive on a host of fundamental issues … like health, nutrition, fitness, education, business, volunteering, environment, and life skills.

The company is founded by Lyle Benjamin, who attended law school which he left because he felt that it wasn’t what he want to do. Instead he utilized his skills create magazines and board games. Eventually he wanted to do something more meaningful so he created organization to help start up businesses. Now he changed to motif to help kids learn about the environment and help provide them skills and knowledge to help them in the future.

The size of the company is relatively small, it only has 1 location which is 20 East Broadway in Manhattan of New York City. The primary business is to offer kids events, programs, books, and activities to educate them. The company’s customers/clients are primarily sponsors such as St. John’s University, Columbia University, Massachusetts Institute of Technology, Pace University, and more. The company also has a donation page for locals and supporters to donate money to support the programs. The department I work within the company is the Graphic Design. Recent news articles mentions 16 Thing’s book as innovative because it encourages kids to listen to experts teach them about the importance of health, education, finance, and nutrition.

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