If you are starting a new business or wanting to add a new product or object to existing products you may be wondering whether or not you need to hire a design studio to design your logo, packaging or other designs needed for your business. To help you decide if you really need a design studio for your business then knowing a little about what a design studio does can help you to decide if you should need to hire one.
What is A Design Studio?
A design studio also known as a drawing office is a workplace for designers who conceive, design, and develop logos, packaging, new products or objects. A design studio can be any size from a one-man operation run out of an apartment or home to large studios that have a number of designers who may work on one or several assignments at one time.
A design studio may design logos, products or objects for a number of different businesses or may concentrate on designing for one specific business. For example, an automobile design agency designs automobiles.
Why Should You Hire a Design Studio
Every business has a story to tell and their brand and their products should tell that stories in a way that consumers readily understand what that message is and that the message is carried across their logos, packages, and products. This means that everything needs to be consistent across the board.
Hiring a design agency that has a clear understanding of your story, your business and your customers aids in the development of all designs related to your business and can meet all of the design needs associated with your story and business so that everything works well together and helps establish and further your brand among your customers and the public in general.
A good design company has the ability to design both for traditional channels and digital channels helping to further your brand and improve your bottom line.
What to Look for When Hiring a Design Studio
There are so many design studios out there offering the same range of services and pitching the best presentations in order to acquire businesses and then it’s just all about producing template-looking visuals that might not meet client’s expectations. But there are few remarkable design companies who can resonate with the story you wish to tell and how to use the best executions when it comes to brand storytelling.
When hiring a design studio there are some things you need to look for in order to ensure that you get best design studio to meet your needs.
- Does the design studio take the time to ask questions in order to learn about your business, your goals and your customers? Any design studio or design studio representative who doesn’t take the time to understand your business and your story won’t be able to help you brand or further your brand because they don’t know enough about your business.
- Is the design studio willing to make suggestions regarding how you can improve your existing logo or brand? Do they consult you first before making any changes on your business’ visual branding? Do they give you the opportunity to collaborate with them when it comes to incorporating ideas that can help improve your logo or brand? You really need a design studio that cares about your business and is willing to put suggestions that will help you move forward in your business.
- Find out how their previous clients felt like when they worked with them. Were they able to achieve the creative outputs they wanted? Did they have good or bad experience working with the design studio? Clients’ feedbacks plays an important factor on finding out if a design studio’s promises is worth the value that they deliver to their clients.
- Does the team get along quite well when working together? Are they able to clearly communicate the ideas to their clients even without the support of their team member? A design studio’s systemic organization in the workplace plays a vital role on creating something for their clients.
- Lastly, do they express genuine interest in working with you? Do they deliver and report to clients on time? Do they make sure to express urgency and put integrity in what they do? That alone, a design studio’s sense of professionalism says a lot about who they are and what they stand for.
At Grafik Design Studio, the design staff has over 15 years of experience working with businesses to help them further their vision and increase their business. Their professional designers will work closely with you and take the time to learn about your business, your products, your goals and your customers so that their designs will help you to achieve the success you are looking for.