Competitor Analysis—Initial Questions

Competitor Analysis

Some starting questions for your Competitor Analysis.

Who are your competitors?

What are their features?

How do their features compare to yours?

Additional Reference:

How to Conduct a Competitive Analysis for Your Online Business [with Templates]

A Step-by-Step Guide to Conducting Competitive Analysis

How to Conduct and Prepare a Competitive Analysis

WHAT TO EXPECTAn in-depth investigation and analysis of your competition is one of the most important components of a comprehensive market analysis. A competitive analysis allows you to assess your competitor’s strengths and weaknesses in your marketplace and implement effective strategies to improve your competitive advantage. This Business Builder will take you through a step-by-step process of competitive analysis, helping you to identify your competition, determine and weigh their attributes, assess their strengths and weaknesses, and uncover their objectives and strategies in your market segment.

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