Working individually or in teams, students consult with a variety of clients on the design and production of a range of print and digital media including logos, posters, web sites, advertising campaigns, brochures and other promotional materials. Students are responsible for collecting research, conducting meetings, making presentations and following client guidelines. The role of deadlines and budgets is stressed. Students are expected to be involved in all phases of production.
Syllabus: COMD4701-D278_Shea (includes Course Calendar)
This course will have actual clients with actual design projects. The class will be divided into teams of 3–4 students, with each team functioning as the nucleus of an agency or design firm creative/production group. Team configuration and roles may change during the semester, so that all students have exposure to varying responsibilities. It is expected that each team will produce several assignments of varying complexity, from concept to production.