Class Info

  • Date: Friday, 11/1
  • Meeting Info: In-Person, Pearl 112

Topic

  • Typography & augmented reality

Objectives

  • Demo helpful tips for final presentation of Project 2
    • How to Render 3D in Illustrator
    • How to place art into mockups
      • What are mockups
      • Where to find mockups
      • How to add art to mockups in Photoshop
  • Type Talk — Lettering Artists
  • Continue revising Favorite Food lockup and Expressive Typography assignment.
    • Remember: Project 2 is an exploration of expressive typography. Taking what you learned about type and building upon it to create art.
    • Final submission is a six-page PDF of the previously submitted assignments (referred to as “Parts”). Favorite Food lockups will be super-imposed onto food packaging mockups.
      • Specs to come next class but pages that need to be included are:
        • 4 Words (Class 12)
        • 3D Word (Class 15)
        • Fave Food Sequence 1 (Class 13)
        • Fave Food Revisions (Class 16)
        • Fave Food in Mockup (Class 17)

Activities

  • DEMO — How to Render 3D in Illustrator
    • Rendering your 3D type in Illustrator adds texture and depth to your artwork, making it look more dimensional.
    • Step 1: When art work is complete, copy and paste and paste a version 2. Select version 2 and click the arrow next to “Render Settings” in your 3D and Materials panel.
    • Step 2: Toggle “Ray Tracing” so it’s on. Select “High” under Quality and “Reduce Noise”
    • Step 3: Click “Raster Settings”. Set the Color Model as “RGB”, Resolution as “High (300 ppi)”, Background “Transparent”, Options “Anti-Alias”. Click “OK”.
    • Step 4: Click “Render”
  • How to place art into mockups
    • Mockups are images of real life marketing (billboards, lanyards, packaging, etc) that can be edited to include your designs. This gives designers a way to show what their work is like in context.
    • Mockups can be sourced from other designers, purchased, or downloaded for free. Gumroad and Pinterest are good places to start. Make sure you download from legit sources.
    • To add art into your mockup (follow along in class, as steps vary).

To-Do After Class

  • Complete Type Talk — Lettering Artists
  • Continue to work on Project 2 revisions (Fave Food and 3D Type)
  • Take Home Test, Due: 11 PM 11/7:
    • Graded out of 10 pts. Choose your favorite music lyric (no more than 10 words) and create an 8″ x10″ hand done lettering design, using the techniques shared in Class 11. Color ok, graphics and illustrations are not.
    • Up to 10 bonus points earned if you can replicate your designs on the computer. Designs are to be done in either InDesign or Illustrator and submitted as a JPEG.
    • Submissions will need to be photographed or scanned and submitted digitally. Dropbox link for uploading files will be shared next class.
  • Found Alphabet
    • Letter N & O, Number 9
      • Post Due: 11 PM 11/5. Comments Due: 11 PM 11/7
  • Type Hero Presentations (on-going)
    • Refer to the project page (click the link above) for your presentation date. Next group presents next Friday, 11/8.
  • Bonus Assignments (on-going), Due 11PM Tuesday, 12/10
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