For the last week of my internship, I continue to post and interact with our followers. I was supposed to officially print out my t shirt for a logo I created but the office was closed. The office will be open next week.. That being said, it was great working for Eravitacy. I learn a lot on how to market a company social media. This a very important concept when having a company because it’s a way to earn clients and easy way to network. Can also build a support system from followers. When having a business it can be hard to have motivation but when strangers give you an extra push it makes you want to keep going. Iv’e reach my goal to gain 100 followers before the semester ends to show results. Gaining 100 followers wasn’t easy. This company gave me an extra pushed to start my own business. The founder of Eravitacy told me I could continue to work for the company and if I’m interested, he will add me to the payroll as a social media marketer and access to print out logos onto clothes if I ever start my own business.
On week 16 I attended a Student Career Day with the company IAB hosted by Experian. I learn different fields that can be apply under Communication design. The speaker showed early career programs with Experian, careers in digital advertising, and Experian’s marketing services. The marketing services caught my attention because I’m working a social media marketer for my internship. The speaker show the in and outs in marketing. The Experian’s marketing services create more opportunities for consumers, businesses, and society to deliver privacy-forward data and insights to help brands meaningfully connect with people.
Week 15, mostly posted our services and engage with our followers. Direct message other small upcoming companies to look for services that they might need. Each week I check the company’s insights to see how well we’re doing and find ways to improve our page. Instagram have a built-in data analytics tools, enabling companies to track the progress, success, and engagement of ad campaigns.
In this week, the team did a professional photo shoot in a studio. I feel like people would be intrigue on looking at the shoot and how it was done. They recorded behind the scenes to show our followers the process on what it takes to build a company. We always to show the process of everything that we do. Show that we are a legit company not a spam account. Also show that we are multi talented in any field of graphic designs, weather is editing, creating ads, recording videos, taking photos, designing, commercial work and etc. Everyone on the team is specialize in some field of graphic design.
Week 13, Mostly did posting for the company and more research how to gain more followers. We did a black Friday sale, 20% off on any item you purchase from our website. I advertise on our instagram page and pay for a promotion to get customers. Paying for a promotion is an investment to reach customers and clients to our business. We always want to gain in what we put in. Specially as a small upcoming business.
For week 12, I posted the clothing brand and posted it on my instagram story for a wider engagement to our page. My goal for this page to reach at least 100 followers by the December. Once I posted the clothing brand, I reach out to different instagram account to engage with them and made sure I didn’t sound like a bot. What I wrote to other users ” Hey how you doing, would you interested in buying a t shirt and get another one for free”. I wanted to find a way to get people to buy our clothes and think of doing a mini sale to get people attention because who don’t like free stuff.
Week 10, The team members wanted me to bring in a logo that i’ve created in the past to print on to a t shirt. I bring in my logo that iv’e created into the office. The logo that I have was created a year ago for a brand that I made. I did the same process i did for week 9. My first time trying I mess up. The logo was big and inside details was too little. I wasn’t able to finish up the process because it was getting late and had to re touch my logo. As my social media markting part, i posted the company’s hoodie.
Week 9, the company teach me step by step on the print text or logos onto t shirt and help them with cutting up stickers to place on packages to ship to clients. When setting up a logo to print onto a clothing, you will need an app called silhouette studio. You import the logo on to the app and once you do that you mirror your logo. Then to set up force to 11 and speed to 6 for the cameo. The cameo is a machine where they cut up the logo for you to place onto the t shirt. Once you set it up, you send it to the cameo to cut it out. You use vinyl paper and place it on to the cameo and its ready to cut out. You can see the cameo cutting out the logo. When finish with that you get a exacto knife and cut off the extra paper thats on the logo. You carefully peel off the paper and you will have the logo by it self. After that you get your shirt place it on the heat transfer then place the logo anywhere onto the shirt where you want it be shown then press down the heat transfer then wait like a min and take off the heat transfer and you will the logo print onto the shirt.