Category: Invention

Clayton Christensen and Disruptive Innovation

Ever seen a product in the store that was very sophisticated and very expensive? You didn’t know how to use it and thought the product was ahead of its time? You have probably noticed disruptive innovation starting to peak its head out.

Companies often force their innovation too early. Their products come out before their customer actually develops a need for it. These are products that only the wealthy and most demanding of their customers will buy. While they might not sell many of them, they will still make a profit because the item costs so much.

Companies who make money this way are actually opening up the door to their competition. A smaller company or a disruptive company will then come up with an innovation that allows the customer to have the same item, or a similar item, at a price that they can afford or without the skill requirement.

Disruptive innovation is simply innovation that takes advantage of the ability to make a cheaper version or a less skilled version of a product when the market is ripe for it. These companies often have lower targets, lower gross, simpler products, etc.

The term was coined by Clayton M. Christensen who is an American academic in the area of business. He is also a religious leader. He currently works at the Harvard Business School.

Here is a good example of a disruptive innovation: traditional doctors offices have been disrupted by retail medical clinics and digital doctors services. This is a somewhat unconventional way to change up the market but it has had a big effect.

Cell phones overcoming the landline is a more traditional example.

While disruptive innovation is a relatively new term, it is a process that has been happening for years. People want to move their technology out to the sales floor before it is cost-effective to do so or easy to use, and it leaves a large gap in the market. The people who can’t use the product or can’t afford it. With a large gap, the door is open for new inventions, or innovative modifications to the existing innovations.

For the most part though, companies don’t come up with these ideas themselves. Their viewpoints are too limited. That means someone needs to come up with it. That someone might well just be you.

How Does One Become A Disruptive Innovator?

Who are the innovators? Big, small, educated, uneducated, man, woman, it doesn’t matter who you are, you can be an innovator. All you need to have is an idea that could change the business world. To be a disruptive innovation (and a money making one) you need to have an idea that allows people access to something they have never had before. Something that preferably, does not cost much to make.

It helps if you have the ability to sell that idea. Words and graphics can help you turn an amazing idea into something that a business will want to turn into a product. Think of it as if you were marketing the idea, because you are.

Being an idea person and being a marketer are not necessarily tied together. You can be good at one without being good at the other. There are ways to get the help you need with the marketing.

Companies like InventHelp is one of the most renowned companies out there that specializes in inventors making their ideas a reality. They start with providing education on the process turning an idea into something more. After that, they work with you on each step of the process.

InventHelp has received a lot of new coverage. Here are just some of the articles that you can find, including reviews.

Getting help along the way is something that a lot of inventors need. The quality of the help that you get is what determines how successful your idea is and how much money you can make. A quality company with the resources and connections that InventHelp has is what you need.

How To Pitch Invention Ideas To Companies

So you think you have the next big idea. You know what you want to make, you know roughly how, but you lack the backing you need to move from concept to reality. This is when you pitch your invention idea to a company. But how do you go about doing this?

Today we are going to talk about some of the best ways to pitch your invention idea to a company.

Consider A Patent

Considering a patent is always a good idea when you have an invention idea that you know will be successful. A lot of companies will avoid unpatented invention ideas because any other company could just start producing the same product.

Patents can be expensive and they require some legal work. Thanks to the internet there are plenty of websites that can help you with obtaining a patent for your invention. InventHelp is one such site, with the benefit being that they are a full service invention website.

Do Your Research

One of the most important parts of pitching your invention idea is to perform thorough research. There are a number of different areas you are going to research: your market, each business you pitch to, your competition, and where your product can go in the future.

Knowing the market means that you know the people who are going to want what you have to offer. Why do they want this item? How will it benefit them? At the same time, you are going to want to know the competition so that you can speak to how your product outshines their option. Small companies and small inventors are capable of taking the market by storm, you don’t have to be a famous inventor to make a big product.

When you go to pitch to a company you want to know everything about them. Having a good knowledge of the people you will be pitching to and their expectations can make or break your pitch. Every pitch should be custom tailored to the company that you are speaking to. That includes knowing the company’s mission, goals, and ideals. All of this can help you explain why your product is right for them to launch.

Target The Right Businesses For Your Pitch

Picking and choosing carefully which businesses you pitch to can make a real difference. You will have much better luck if you pitch to a company that has the capital to produce your product and already sells products in the same industry. For example, you wouldn’t want to pitch a revolutionary microwave to a company that only makes blow dryers and hair care products.

If your invention doesn’t fit into an existing industry/category, look for a company that works in various fields. A good example of this is Proctor and Gamble who have a huge range of products under many different names.

Have A Good Understanding Of What It Would Take To Launch

When you go to pitch your product, you should always have a solid understanding of what it will take to make your product a reality. Do you need more R&D? Are you ready for production? What specialized equipment is going to be needed for production? Think of these questions and similar to get a good understanding of where your product needs to start. Almost certainly you will be asked what it will take to make your product sellable.

Use InventHelp

InventHelp is a company that specializes in helping inventors take their idea and put it into reality. With the power of experts from just about every industry and marketing specialists, your product can become a reality. From creating information packets to helping to connect you with the right people, InventHelp can do it all.

Throughout the recent years InventHelp has made the news for their efforts to help inventors of all levels. Here are some news articles that you can take a look at:

Take these tips to mind when you are considering pitching an invention to any company. A lot of our tips here will help you to succeed and make your invention, your dream, become a reality. With the power of InventHelp, you can do it with much more ease.

Where To Begin When You Have A New Invention Idea

Have a great idea for the next big thing? Knowing where to go from the idea to reality is where a lot of inventions find their end. Today we will take a look at how to move your invention idea along the path to becoming a reality. Keep reading to make your dream a reality.

Think Through Your Idea

After you get an idea for an invention you need to draw it out a little bit. While you are thinking about your invention idea, make sure to take notes. Notes will help you along the process and you can use them to refer back to later.

Some things you might want to consider are:

  • The Problems You Might Encounter
  • Your Current Plans
  • Why Your Product is Needed
  • How Is Your Product Better Than Others

These are all questions that people who will be involved in your product development will need to know. Working through these questions will also help you to better develop your invention idea.

Create A Complete Package For Your Idea

Putting together a package for your idea means that you are getting everything you need to present it. A presentation package may depend on your specific idea, but often includes thorough information on your product, sketches, write-ups, and more. The idea is that this is your first step to getting people onboard.

Patent Referral

Securing your idea from being stolen is important. In order to do this you need to prepare and apply for a patent. This process often involves consulting with an attorney, but it is crucial. There are a variety of
internet resources that might help you with this stag.

Determine Whether You Want To Create Your Own Company Or Submit To Others

There are two main ways to make your idea become a reality. You either start your own company or you work with an existing one. Each has its own benefits.

Starting your own company takes a lot of work. You have to manage employees and work with the company. You will also have to spend money to start the company. At the same time, many inventors find that starting their own company is very rewarding and you can make more from your product than if you sold the idea to someone else.

Selling your idea to an existing company or working with an existing company to develop your product can have its own benefits to. For one, it takes far less work to sell a product than to create a product while creating a company. You also don’t have to run the company once the product is sold. While you typically won’t make as much, you will make good money.

Work With An Invention Company

One of the easiest ways to turn an idea into a reality is to use an invention assistance company. Services like InventHelp exist to help you get the most out of your invention. Let’s take a look at why InventHelp might be the right place to turn to.

Each step of the invention process is managed by InventHelp and they can do everything from help you get started, to helping your idea become a reality. For years now, they have been working with people just like you to help make products become a reality.

Here are just a few news stories about the company:

You have the big idea, and now you need to make it a reality. The only question left, is how are you going to make it happen?

Shaping The Future Through New Invention Ideas

If you have seen the show “Shark Tank” you know that many great inventions are ideas presented by ordinary people from all walks of life. While many of these invention ideas make life more fun or convenient some actually can help shape the future and change people’s lives.

However, not everyone who has a great idea is able to get their idea featured on “Shark Tank” and most people have no idea what is needed to get their idea from that initial spark to a reality that can be marketed. If fact, there are hundreds if not thousands of people each year who have a great idea for a really worthwhile invention whose ideas never get off the ground because they have no idea how to turn that idea into a reality.

Most people who come up with really ideas for inventions have little or no idea how to go about finding some to make a prototype of their invention, or go about patenting their idea so that no one else steals that idea or invention. They also find themselves needing to find investors who believe in their idea or how to market that idea to those investors or the public at large and so they need to find the experts they need to help them accomplish these goals and turn their ideas into reality.

The simple truth is that is difficult for most people, even those who have the very best invention ideas to keep their focus on perfecting their invention and finding experts to help them with everything that is necessary to bring their invention to market. Where do find investors? Do you need an attorney to get that patent and what kind of patent do you need to get? How do you go about marketing?

Wouldn’t it be nice to find a company that could line up all the experts and assistance you need in just one place leaving you the time you need to develop and further improve on your great idea? Well you may be surprised to know there is such a place and it is called Inventhelp.

Inventhelp is a company that is specifically dedicated to help those people who have great invention ideas bring those ideas to fruitation by helping them find investors that believe in your invention or product, help you understand those patents applications and more importantly Inventhelp technology can help you take advantage of their technological knowledge to take your ideas to the next level.

So if you have a great idea that you really believe in and want others to believe in too then you need to take the first steps to making your invention idea turn from a dream to a reality. Get that idea out of your head and start visualizing it as a finished product. Think through the steps that you need to take to accomplish your goal and then take a deep breath and go for it. Who knows your great idea just may be something that changes the world and helps shape the future.

How Invention Ideas and New Technology are Helping Businesses

They say that necessity is the mother of all inventions. Nowadays, the boom in technology ensures and enables the dissemination of new inventions to interested parties in society. Social media networks and other networking sites also help to spread the word about inventions and make the people interested to try new things.

Because we are interconnected now more than ever, we can craft new answers to problems. New invention ideas continuously crop from different sectors of the globe to serve as answers to problems that we encounter on a daily basis.

Invention ideas always begin with a problem that an inventor would like to help other people with. Then he germinates an idea in his head and tries to reproduce the concept in the real world. If it works, he may continue to develop his invention ideas through additional research and development or other processes which would ensure the viability of his invention.

Lastly, when he has proven that his invention would work and a market would be available for it, he would have the option to patent the new technology so he can enjoy the benefits of his intellectual property. He could rake in royalties for every company wishing to manufacture his technology and innovations.

Nowadays, innovations are normally based on new technology. A lot of businesses depend on new technology to ensure the profitability of their enterprises and to ensure that their processes are efficient and customer friendly.

Businesses need something to help them set them apart from their competitors which is why competition is fierce. A lot of people can come up with viable ideas which can help to improve the profitability and overall performance of business ventures. New invention ideas can fuel growth and expansion of businesses and would also make an impression in the bottom line. Constant innovation is a challenge so that businesses can continue to grow and show marked improvement.

Sometimes, even if the idea has been developed and additional researches have been made to advance it, the inventor would face dilemmas in production costs. The lack of a financial benefactor would be a problem for so many since they do not have the capability to reproduce their ideas in the real world.

InventHelp would be able to assist the inventor in so many ways. It can connect inventors and their invention ideas to potential investors which can lead to partnerships and collaborations. These collaborations would help new businesses gain an advantage over their competition. Moreover, the presence of the invention idea in the market would be cause for further development.

InventHelp opens new avenues for the inventor to make a mark in society. His exposure to potential investors can make him more productive and efficient to provide more and more ideas which can help businesses to improve.

This is a good thing since it would cause more improvements to be incorporated into the existing concept. As more and more people become invested in the invention ideas, potential pitfalls would be discovered and remedied. Potential problem areas can be prepared for and contingencies can be made to accommodate such pitfalls.

Invention ideas fuel new technology. As more and more ideas get developed, technology would continue to improve the available options for businesses. Businesses benefit from this as they get to improve on their offerings and their efficiency as enterprises aimed to serve the clientele. The people would benefit as they get to enjoy the benefits of advancing technology and better business offerings.

Remember, successful innovations began from invention ideas which germinated and underwent a process of refinement and advancement. Once the product is perfected and a market is identified, it will be made available to enterprises which would help to improve their performance which ultimately benefits the clientele as a whole.

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