As I’ve said before, one of the most important things that I’ve done at my internship at Captiv8 is mockups. There wasn’t a day that went by that I didn’t do them. On some days, I would do mockups for one company or many different ones. Other times I would do a variety of a lot of mockups for one or two companies. In fact, this was the first thing that Juan taught me to do when I began there.
Now doing mockups isn’t something complicated and we’ve all done them before. However, I was taught to do them the Captiv8 way. I learned more efficient ways to edit photos in Photoshop, which came in handy because not all of the mockups that I was provided with were free of watermarks and unwanted labeling. Another very important thing I learned about was layer comps. Before this, I had never even heard of layer comps. If you aren’t familiar with layer comps, they can be described as multiple versions of a layout in one Photoshop file. You can create, manage, and view these layouts once you’ve saved each layer comp individually. Layer comps record a few different types of layer options. They are the layer visibility, position, and appearance.
One other very useful thing I got out of doing mockups is the various mockup sources. You see, clients want their logos and company branding mocked up on all sorts of objects and apparel. Every time, I received an email assigned to do a mockup, I would make a note of it for future reference. This is a list of the websites that you can also use for mockups:
http://store.americanapparel.net/en/
https://www.alphabroder.com/cgi-bin/online/webshr/account-redirect.w
http://loadsoflaughs.com/Main/default/default.aspx
http://www.peerlessumbrella.com/
https://etsexpress.com/pg_home/
Using the images from these websites as mockups is beneficial because there are high resolution images for you to download, artwork guidelines, size and templates for you to download, and color instructions for printing.
