BUF 3100: Trend Forecasting and Social Media

This course was an overview and analysis of current color, fiber, and fashion trends, as well as their impact upon sales forecasting. Merchant researched, analyzed, and developed a fashion forecast for Spring 2021 in the apparel industry. She learned how to forecast future trends in color, fabric, silhouettes, and textures and how to
incorporate her findings into a specific trend forecast and correlating merchandising plan inclusive of mood boards, flat sketches, and spec details. She also learned how to develop those ideas into a format that can be understood by pattern makers and other producers at the primary level of fashion.

Course Syllabus

Here is the link to her Final Trend Forecasting Project Report and Presentation: