Eunice Martinez Sharkey’s Profile

Eunice Martinez Sharkey
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Eunice Martinez Sharkey
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she/her

My Courses

Hospitality Workforce Management in a Global Marketplace

Hospitality Workforce Management in a Global Marketplace

This course examines the role of management and leadership in hospitality and other service organizations. Identify both challenges and opportunities facing organizations such as responding to globalization, managing workforce diversity, stimulation, innovation and change, improving quality and productivity and other issues relevant to the management of human resources in today’s dynamic business climate.

Hotel and Resort Sales:                   HMGT 4958 – Fall 2024

Hotel and Resort Sales: HMGT 4958 – Fall 2024

An overview of the principles and techniques of market research as it applies to sales and customer relationship management, including marketing and sales strategy development and deployment, day-to-day sales activities, and ongoing customer relationship management. The relationships between advertising, public relations, publicity, and sales will be analyzed. The salesperson’s role, including establishing performance objectives, strategies, incentives, and evaluation of goal achievements, will be studied comprehensively. Prerequisites: AAS degree in Travel and Tourism or Hospitality Management

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Office of the Provost

Office of the Provost

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