Month: February 2016

Last night, a few great questions came up about the below poster that was shown as an example of the use of color in typography. Why green? and why did they choose the two Es to connect (when E isn’t a blood type).

It turns out that this poster was part of a campaign and green is a brand color. Other elements of the campaign connect different letters See screen grabs from their website below, and check out their website here.

What do you think? Is the poster confusing when standing alone without knowing about the rest of the campaign? or does it work well by itself?

All comments welcome!

Check it out. This is the conference that I mentioned in class last night. There are early bird discounts (when you register early) and student discounts.

Reminder: Make sure to upload your 7 sketches for Project 1 as one pdf to the class folder before class on Monday. The project folder can be found here. Looking forward to seeing everyone’s work!

This is the video that we started to watch in class. Enjoy!

This would be a great exhibition to check-out. It’s on view from February 19-March 16.

This exhibition looks to expand the general and most basic understanding of graphic design by turning attention away from finished solutions—the “what” of graphic design—to consider the “how” and “why,” focusing on the myriad techniques and methodologies involved in the graphic design process, including writing, traditional drawing, photography, prototyping, assemblage, collage, and collecting.

I will be posting interesting articles, type and design inspiration, and class reminders regularly. This is also a place for you to comment, post, and ask for feedback. Please bookmark the site url and visit often. Looking forward to a great semester with you!

—Prof Lhowe