Outline for Sprite Logo Research Paper


In 1961, the soft drink that was introduced to the world from Coca-Cola, with the same color for the last 50 years is Sprite. Sprite has had the color green since it was created. Sprite drinks are all over, in mostly every store. Sprite had many changes to its logo appearance since 1961.


First paragraph:

-Why did they choose the color green?

-Elements and Attributes of the brand

-Brand identity


Second paragraph:

=The Logo Changes throughout the years…

-The Design strategy


Third Paragraph:

-Agree with the design

-Commercial acceptance


Conclusion : Summary of why sprite is relevance in our society