Based on various texts provided by the instructor, I was tasked with designing my own magazine from scratch, from the cover to the content. I was responsible for distributing the content across the pages, with the freedom to choose the typography, text alignment, images, and font size. The objective was to explore, through diverse typography […]
In my free time, I like to challenge myself to keep my design and editing skills sharp. This time, I wanted to explore posters with QR codes. I didn’t have a specific theme; I just wanted to create a poster based on any idea that came to mind, putting some tricks I learned at university […]
This project focuses on creating campaign elements based on a personal object. I decided to use my cat’s food bowl to create a campaign promoting animal adoption. Through a representative logo, posters, and book covers, I had to convey a single message: “DON’T BUY, ADOPT,” raising awareness among the potential audience about giving a second […]
During a visit to the MoMA in Manhattan, I was tasked with exploring all the exhibits to find a communication design object. I then examined it in depth to determine its purpose and origin. Through detailed observation and further research into the artist’s life, I wrote an essay explaining what I learned from this particular […]
Field trip to the Brooklyn Botanic Garden to photograph the variety of flowers and the different places that will catch our attention Reflection During the tour of the botanical garden I was able to appreciate the variety of flora found in the park; the colors, their curious shapes and even some animals and insects were […]
I was curious to see how accurate I am at drawing everyday objects just by looking at them, so I decided to use one of my shirts to test my skills. I tried to capture even the smallest details, like wrinkles, labels, and even some thread prickings.
In this project, we had to work with a well-known brand, in this case Kawasaki, and research its established assets (colors, typography, and other useful design elements). Then, we had to determine the type of campaign (awareness campaign, new product launch, new service launch) in order to design a magazine-style advertisement. Reflection My design resonates […]
This project focuses on designing the advertising for a concert in NYC. It involves designing all kinds of elements that will engage and capture the attention of different audiences, thus motivating the public to attend and enjoy great music. Reflection When it comes to advertising, it’s essential to consider a variety of elements that immediately […]
This project introduces common type vocabulary: Anatomy of type, variations, arrangement and spacing, as well as the basic page composition of industry standard publication software (InDesign) Reflection Typography is an essential part of graphic design, and the structures of the wide variety of font families can be used to convey the design’s message better. Choosing […]
Based on a mind map where the center is the word “curiosity”, I had to put any word that came to mind, then I had to choose one of them to create a “stable” and “ambiguous” composition through 6 sketches, to finally choose one of the sketches and do it with ink Reflection During the […]
