Unit 3: Multimodal Remix
This assignment asks you all to re-think, or re-envision, one of the assignments you have written previously in the semester and to present it in a totally new genre, perhaps changing modes. For example, a revision that goes from a written essay to an audio podcast, website, graphic, video essay, rap album, or mixed modal. This assignment builds on the generic, rhetorical and audience awareness that students have worked on all semester long, asking them to consider what discourse community they are trying to reach and, not only what diction, but also what mode of delivery would be best for delivering that message. This “translation” is key to transfer, one of the core learning outcomes of this course. If students can take a message and transform it for different audiences and media, then they are well on their way to being able to transfer writing skills across fields, disciplines and discourse communities.
- Create a presentation using PPT/Prezi with a specific audience in mind
- Create a series of three or four social media posts (Instagram/Twitter/Facebook/etc.). You must include at least two images.
- Design a poster for an organization somehow related to your topic that could be put up around campus
- Design a flyer that the organization could hand out to students
- An on-video interview with someone who is somehow relevant to your topic/thesis
Remember, what is important is that you are thinking about genre and audience and translating your essay into a genre/mode that is somehow better for your intended audience – that can be a different audience from the one you wrote the essay for. These projects should last about 5 minutes and should be accompanied by a 500-800-word reflection that you will turn in to me before you leave. In that reflection, you should be writing about the concepts we’ve discussed in the course: rhetorical situation, genre, audience, purpose, constraints, etc. Find questions for the reflection below.
Questions for “Essay” 3 Reflection:
- Who was the audience for this essay? What did you consider about them as you translated your essay from its written form into this multimodal version?
- What are the weaknesses of the written essay genre for this audience? What are the strengths of this new multimodal genre?
- Was it difficult to translate the essay from its written form into this new multimodal version? Why/why not? Reflect on the process of translation.
Day One: Introduce idea of multimodality, “All Writing is Multimodal.” Give examples of text, video, artwork, etc and point out all the modes at play.
HW: Brainstorm ideas for both of the papers you’ve written and be sure to consider the audiences. Which would get more out of a multimodal translation?
Day Two: Write: Fold in the idea of discourse communities – what sorts of genres would be available to you within the discourse community of your audience? What sorts of things would you emphasize? Begin to draft scripts and map out ideas.
HW: Draft of script/text for multimodal project. Must convey main points and key evidence from essay.
Day Three: Peer Review.
HW: “Difficulty” paper
Day Four: Plan of Revision &
HW: Final Draft
Day Five/Six: Watch presentations and ask at least 1 question per class period.