- One off
- Organized activity
- An experience beyond everyday life
- Duration one day
- Public/ community/business
- In partnership/community involvement
Types of events
- Arts/dance literature
- Street festival
- Production launch
- Charity/cause related
- Food and drink
|Event pitch||March 1, 2023||Team presentation|
|Determine materials and technology needed||March 8, 2023||Deadline for all teams
|Event selection||March 15, 2023||SWOT analysis discussion|
|Marketing launch||March 29, 2023||Post content to social media|
|Rehearse event||April 19, 2023||All hands-on deck to support event|
|Presentation||April 26, 2023||Everyone is present at event|
|Postproduction review||May 17, 2023||Finals|
What is a Pop up?
Virtual event advice video
Find or create a script of a 5–10-minute experience or story. Your Professor must ok the content before you start.
- Name your event
- Create a marketing strategy
- Determine the talent needed
- Determine the staffing needed
- Create a WBS for the week leading up to the event.
- Create a pert chart to determine challenges in the production process.
- Create an estimate.
- Present your proposal.
Event proposal presentation evaluation Rubric
|Mission Statement||Elevator pitch and objectives listed||Three items installed in statement|
|Marketing||ignored||Audience defined, objectives, value proposition and Timeline 2 items||audience defined, objectives, value proposition and Timeline|
|WBS day of event||list||chart completed|
|Staffing||list||list with outcomes for each role defined|
|Airtable||50% done||100% done|
|estimate||Ignored||list one sheet for entire event||EXCEL doc with materials, labor and totals sheets|
|Achievable||not enough information to make a determination||Excellent idea but not enough time to do this semester||With the information presented this event could be present after spring break|