SWOT Analysis is used to evaluate a project before it starts. Create two SWOT projects one for Woodstock 99 and then for the updated Woodstock. Compare the outcomes. You will do the first Analysis at the end of your research of Woodstock 99. Do not work on the Updated Woodstock SWOT until you have completed the planning and organizing phases.
SWOT helps you analyze the potential success of an event. With the SWOT analysis, you can identify strengths, weaknesses, opportunities and threats of your project. Please also divide the factors into internal and external. This facilitates the assessment for your event. You can’t change most of the external factors of your event, such as the weather. But you can make sure that you are well-prepared for all circumstances. Important hint for your SWOT be honest and thorough.
Use all the information you have created: mission, Audience profile, planning charts and estimated costs to find and support your SWOT lists.
Once you find three to five items for each area. Use the analysis to do the following.
- Combine a Strength and Opportunity
- Compensate a Threat with a Strength
- Shore up a Weakness with an Opportunity
- Evade a Weaknesses and Threat
What did you learn? What can you change? Did any items change categories during your analysis?