I am a design-driven, innovative strategist who is dedicated to building a brand ecosystem that resonates with millennial culture.

Bronx Zoo rebrand

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Project Description

New York City is one of the largest wildlife conservation cities in the World. Locals and tourists don’t know the Bronx Zoo exists and people get lost in the zoo. They do not know what event is for today and show and discount ticket

Reflection

During the 2021 pandemic, by extending the semester campaign, we are raising awareness of the Bronx Zoo in the Bronx community. On top of that, we created a landing site to promote the zoo as well as some souvenirs for locals and visitors. That’s why our rebranding Bronx Zoo is worthy for your time and your family time. This project is about identity design for Bronx Zoo.

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