Joseph Asimeng-Project 3 step 3-concept board(s) + target audience info + links to songs

Yeah i actually changed this part of this 3rd project(if you remember correctly).

my concept board shown above

The 1st image – someone (or anyone) at a store, let’s say looking for soap. Dial soap that is.

The 2nd image-this is what their eyes would look like when they would see a dial soap bar.

The 3rd image-the dial soap bar with it’s packaging. With artists like….

The 4th image-…Josh turner pictured here on the left with blue dial soap special edition sing in the shower packaging on the right, combined in the same design

The 5th image-..With Billy Joel pictured here on the left with green dial soap special edition sing in the shower packaging on the right in the same design

The 6th image-..Ed Sheeran on the left with lavender and twilight jasmine dial soap special edition sing in the shower packaging on the right combined in the same design

The 7th image-This would be all of the different people having a small smile on their faces, after they see the dial soap bar packaging with all three artists

The 8th image-This would be the people thinking about what the lyrics are to the song names, they saw on the bar soap packaging

The 9th image-So, then they can sing in the shower

The 10th image-making the end goal successful.

Disclaimer: these artists will be in the design to reach white consumers as the primary focus.

Target audience description: primarily for 34- to 39-year-old white Americans. The consumers are supposed to enjoy and adore serenity, growth and love. which is what has to inspire my design for this special edition, singing in the shower bar soap package design.

For example: Mary Terri loves all of the things, mentioned above. In the target audience description.

-She likes serenity, growth and love, in her attitude, her husband and all of her 3 kids.

-For a 34 year old white woman like her. She likes to go to serene beaches, that are well…quiet and peaceful.

-She really likes Miami beaches. since they’re like that.

-She used to be wild and crazy from her time as a kid, until she met her husband, yeah , the man of her dreams.

-So all of that changed for her.

-She loves her whole family just the way they are.

-Whether it’s kissing each one of them on their cheek, or giving them money for anything they want sometimes, cooking for them at times, or anything else that deals with respect.

-Either way, she shows that compassion.

my concept board to shown here, at the top, to show what i’m explaining a little bit more.

Links to chosen songs below:

All over me by Josh Turner:https://www.youtube.com/watch?v=sT5D34ITlDg – for the dial blue spring water bar soap, blue means serenity, and it’s a serene song

My life by Billy Joel:https://www.youtube.com/watch?v=HVX80UpMPDI– for the dial green mountain fresh bar soap, green means growth and it’s a growth song

Thinking out loud by Ed Sheeran: https://www.youtube.com/watch?v=WpyfrixXBqU – for the dial lavender and jasmine bar soap, lavender means love and it’s a love song

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