Lecture/Critique
Preparation
- Make sure the content of the publication lines up with the order on the TOC.
Session 1
- Any last design issues cleaned up; personal assistance while classmates work in break-out groups.
Homework
- Make any corrections to
Prof. Anita Giraldo | OL 52 | Fall 2020
Hi, I'm Professor Anita Giraldo. I teach and write courses in design, photography, design theory and creative project management in the Communication Design department at the New York City College of Technology.
At City Tech, my signature project is the design, furnishing and implementation of The Pearl media study center, a $5M capital project funded by the New York State Department of Education and coordinated by the New York State City University of New York.
Before coming to City Tech, I have worked as an installation artist, designer and fine art print maker. My work has been and continues to be exhibited nationally and internationally and has received funding on the city, state, national, international private level through grants, fellowships purchase princess and residencies.
Before that I was the sole proprietor of my own commercial photography studio where I executed numerous national advertising campaigns for fashion and still life clients and consumer catalogs.
Throughout the graphic arts industry I have been manufacturing director for international art magazines and production managed consumer magazines such as "Time Out New York,Art + Auction, Saveur and many others.
All of these experiences began shortly after I finished art school with my first job as an illustrated book designer in the Studio Book division at Viking Press/Penguin Books.
Final refinement of any projects needed for zine. Include in the layout.
And: The 100% Rule: Illustrated lecture for Time and Project Management

Poster critique. The final, the ISSUU Doc/Process Book
Specifically: Design and layout a 20+ page digital book of the semester’s work to post on an open-source online platform.
Design Assets
Specifically:
Style sheets are a catalog of the assets in a project. While at most design firms and agencies these assets are hard-wired by IT on the direction of the creative directors to avoid any errors, … Read More
The Grid and Design Heroes Presentation.
Specifically: Each participant presents their Design Hero.
The Poster Project
Specifically: The poster or placard to relay information; how it has been used to convey information actively and passively to large groups of people. Below are political poster collections.
https://openlab.citytech.cuny.edu/comd1200-ol52-fa2020/files/2020/08/Type-and-image-posters1-1.pdf
Type on the Third Dimension. Type on a box: additional samples of type on a cube–experimental and practical applications on architecture and signage.






Specifically: Computer … Read More
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