MOTION DESIGN

Course Description

This course examines the role of motion graphics in solving contemporary communications  problems. Student teams employ narrative concept design, pre-visualization, live action  direction, and production to achieve project objectives. Case studies and contemporary design  research form an integral part of lectures and laboratory work, enabling students to become  informed and curious global citizens considering both clients and audience. Students  communicate ideas, clearly and confidently, through writing and presentations while remaining  receptive to unexpected conclusions and unconventional ideas. 

Learning Outcomes

For the successful completion of this course, students should be able to:

  • Define and describe the scope of the motion  graphics industry.
  • Define and describe the differences  between static graphics and time-based  motion graphics.
  • Demonstrate unique characteristics motion  graphics as conveyed by design principles  such as form, legibility and context.
  • Research, write, design and storyboard  motion graphics sequences for film titles,  promotional videos, advertising and  television graphics.
  • Produce time-based motion graphics  sequences for film titles, promotional  videos, advertising and television graphics  using current software.

Syllabus

The following syllabus presents the college approved course requirements, learning outcomes, suggested weekly course outline, etc. Your students should meet the defined learning outcomes and COMD Standards, but please adapt the weekly outline, project guidelines, and grading scheme, as needed.

Model Course

This Model Course is an openly available, fully developed web-based instructional resource containing course info, learning outcomes, suggested weekly topics and projects, video resources, quizzes, rubics, grading policy, and more.

Course Coordination

Coordinator

Name:

Title: Professor Communication Design

Email:

Office:

Teaching:

Research:

Coordination site

This course uses the following coordination site:

Course Resources

  • Creating Motion Graphics with after effects Trish & Chris Meyers. CMP Publishers, Inc.,  2005. ISBN-13: 978-0240814155 
  • Design for Motion: Fundamentals and Techniques of Motion Design 1st Edition Austin Shaw, Focal Press; 1 edition (December 10, 2015) ISBN-13: 978-1138812093 

Best Practices

Please review the Best Practices. These standards apply to all courses, whether web-enhanced, hybrid, or fully online, and may be used to inform peer evaluation of teaching.

BFA Resources

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