Monthly Archives: November 2012
Rich Media Ad Create one rich media ad in storyboard form. It should be match the design and intent of the landing page, text ads and image ads. These need to be fully polished designs in either Photoshop or Illustrator. … Continue reading
I need you to put all of your homework for this class in your Dropbox folders. Mail is just too hard to keep track of, especially as it is not always reliable. I will only be grading what is in … Continue reading
Landing Pages Designing for Conversion Calls to Action Read these sections to get a bead on designing your own landing page, due next week.
Classwork You will click at least 20 ads and see where they lead you. Pick the 5 best ad/landing page combinations and collect screen shots of these into a quick paper. Be sure to comment upon why each one is … Continue reading
Image Ads You will create 4 different image ads, using the standard sizes found on this website. These ads should be still images that would advertise your site. They need to: Tell the user why he should come to your … Continue reading
Our next multi-week endeavor: Ad Campaign Project: Using the knowledge you have gleaned from your previous analysis of your personal site, you will develop and design an entire ad campaign that is geared to draw a specific sort of user … Continue reading
Class– I will be posting materials for you to cover on your own this week. You do not need to report to class on the 5th of November. We will have our midterm next week. Prof. Clarke