Class Info

  • Date: Thursday, Oct 21, 2021
  • Meeting Info: via ZOOM

Topic

Continue: Project 2 (expressive typeface and lettering)
NOTE This project is one grade, and it is due on class 19

  • EXPRESSIVE WORDS: PART 1 Step 3
    EDIT your 4 words    :
    I will be sending everyone comments and corrections on your 4 words.
    • Do you need to adjust things? Consider scale, repetition, placement.
    • Make sure that you are using the words from the list
    • Make sure that you are using a classic SANS Serif Typeface (not display, novelty or serifs)
    • No illustrations or added elements other than letters.
    • Letters and words should not be taken out of their proportion.
      NO NEED TO RESEND UNTIL Project is DUE (CLASS 19)

  • New Topic: Lettering PART 2
    • Choose your favorite food or a favorite pastime such as listening to music, watching videos, playing a sport, etc.
      • General Specs: 
        • Create a one of a kind representation (with letters) of your favorite pastime or favorite food
        • Work area: 1980 x 1080 pixels (horizontal/rectangular)
        • Cannot use an existing typeface.
        • Sketch, research and write your ideas FIRST
        • Use pencil when sketching, but keep in mind that for the next steps experimental use of material and technique ok: paper/collage, paints, photography, etc. Technique and application is up to you.
This image has an empty alt attribute; its file name is sketch-with-purpose-mock-up-1024x871.png
When doing quick thumbnails and first sketches, add character to your ideas.
NOT just placement

Objectives

  • Understand the difference between lettering and creative typography with a typeface.
  • Understand lettering as it applies to branding, packaging, logotype designs and others areas.
  • Explore typographical experimentation.

Activities

Scavenger Hunt DURING class

Add to your existing Scavenger Hunt Post

  • One example of creative lettering:
    • Look at things around your house (packaging, publications, etc)
    • Look at favorite shows, movies on Netflix or Hulu, etc. How is the lettering presented? Does anything that catches your attention?
    • Others: products: cups, plates, decorations, etc.
  • These can be illustrative or photographic in nature.
  • Make sure to add a caption with specific information

20 minutes. Please post as “Lastname_Firstname_scavengerhunt”

Categories: Student Post and Student Post Scavenger Hunt.

To-Do After Class

Graphic Assignment

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