Interaction of Color
I’m very interested in design and color theory so to me this app is really interesting. The app includes color interaction, the ability to create, save, and export designs. I really enjoyed the simple looking at the gorgeous 125 color studies and experimenting with the interactive ones.
I worked on Snorkl this week, a new Whole Whale product that will make it much easier for organizations to contact whole whale with a project. It also helps the organization that is Making the Request For Proposal (RFP), get a clear idea of what actually want. Its basically a survey that asks you fourteen questions and you done a RFP is generated. Now the organization that applied can use it with Whole Whale or anywhere else.
the design process behind Snorkl was interesting but also a bit frustrating. I didn’t think it was going to take me as long as it did, on monday i looked from some inspiration on how i wanted my logo design to look. When i showed Ann she made me realize something. It was all too literal and all the same thing. I had to think beyond what Snorkl was and think about what it does. It helps Nonprofits, it’s a generator, it’s meant to be easy and save you a lot of time. I started sketching on thursday and i had ideas flowing and different directions i wanted to go in, but i quickly realized when i jump onto the computer that most of the designs that i had would not work. So i went back to sketching trying to find something to make the logo fit. Ann told me not too worry about it because it’s a process, getting it right the first time is rare and that maybe if i went back to basics it could work. So i did that and she approved one of my sketches and on friday i began the final on illustrator.
When i finished it i sent it over to her too see what her thought were. She emailed me back like 2 hours later with some edits and i feel like it works alot better than what i had. So it was frustrating but i feel like i did learn a lot this week because there is no correct way of finding a design. Trail n error is the name of the game.
This week was fun i banged out a new blog graphic everyday i was there. i feel more fluent and more comfortable with what i’m doing now. i remember that the first week i was there i felt very anxious, but now i know what WWs style is like and i can adapt to it better. Ann my supervisor is also extremely helpful she’s always giving me advice on how to do it make a design better or tweaking a concept for a graphic.
Mondays Graphic
Thursday Graphic
Next week i’m going to start working on one of WWs new products they have call Snorkl which is a Request For Proposal generator for non profits. I’m going to be working on creating a logo, so i’m very excited about that.
This week i had a quiz on some of the client’s Whole Whale has. The quiz date was posted on the google calendar so Alison (the other intern) and i both knew when it was. I studied some of the clients but WW (whole whale) has a lot, probably over 15 companies. I was nervous because i don’t really deal with some of the other brands i mostly do blog graphics and social media templates for WW. The day of the quiz comes and i thought it was going to be a written quiz, between the supervisor and the interns. Nope it was during our morning check in where we all talk about what we did and are going to do that day. I had a few curve balls thrown at me. For example instead of telling me the name of the company they would give me the abbreviation. I choked for a lot of them, but everyone in the room was very helpful and explained the organization after i would say what i thought it was. After the quiz they gave us a huge chocolate chip cookie.
I also worked on making a postcard for WWs new online course on social media.
At my internship we’ve been talking about this google analytics even for sometime now. I had even helped somewhat in making the postcards that would be distributed that day. the even was going to be on St. Patrick’s day and it there was a slight chance that it was going to rain, so my supervisors didn’t expect all 250 people to show. They did, all 250 people showed up and maybe some more. It was insane how quickly it filled up. there was free beer, free wine, and guacamole, but all of that was gone within the first hour.
When George began the speaker about what google analytics was, who’s using it, how to use it and why they should use it. the whole event was set up to not only inform people of what they can do with google analytics, but also to make companies gain interest with the company as well. There were two companies that whole whale works with one was power poetry and National Aphasia Association (NAA) Both companies have had major success with google analytics and giving them more interest from other people.
At the end of the event Ann (my design supervisor) told me to follow her around while she spoke to some potential clients and current clients. people were coming up to her asking her more about analytics and how it could help their company. she introduced me to a lot of people and told them how i was their new graphic intern and what i have done till now. At one point i got to talk to George the speaker and we spoke very briefly but it was very insightful. he told me how analytics with anything can help me out so much when creating a design, because it will let me know what my target audience is looking at what the enjoy what works what doesn’t work.
The big guns from Whole Whale (George, Ann, Laura, Julie.)
I thought people were going to be a bit more intense and just a boring talk, it was completely the opposite. This was great and being able to talk to people about how your designs can be improved by analytics.
Located in dumbo Whole Whale is a digital agency that leverages data and technology to increase the impact of nonprofits. By using data analysis, digital strategy, web development, and training, WW builds a within every nonprofit they work with. They are only eight years old but they work really hard to help non profits and they are very organized. The company consists of 8 full time employees 1 puppy and 4 interns.
Most of the people that work at Whole Whale has also worked at other non profit firms or in some kind of social cause company. Everyone balances more than one responsibility and is always on top of it. Ann ( my supervisor) Is in charge of several company website redesigns including whole whales, she also is there main and only graphic designer. George is in charge of account management, he also has weekly podcast and makes educational videos on Nonprofits. He is also the Ceo of the company but works just as much if not more than everyone else in the company.
Everyday at 10:30 am Whole Whale does a “check in” which basically is a rundown on what you did the last time you were in and what you are going to do today. This is an extremely good way to set daily goals for oneself and also lets others know if they have anything that can help. they also order monthly snacks so you can have throughout the week.
The OpenLab is an open-source, digital platform designed to support teaching and learning at City Tech (New York City College of Technology), and to promote student and faculty engagement in the intellectual and social life of the college community.
