An introduction to the study of product Development from concept to consumer. Students learn how research is conducted in the fashion industry and how it’s ultimately reflected in garment design. Trend cycles, consumers behaviors, social, political, and economic influences are discussed as influences on trend development.

Project Description

Students research and identify the major fashion trends keeping their target audience preferences in mind. Shop the market and analyze comparable product offerings at a higher price point to determine changes in adapting the product to their market.

Reflection

Students learned the process of product development from mood board techniques, garment tech packs and fashion design. Student created a professional original product line. Research of materials, trends and history were implemented within project to showcase understanding of overall product development process.

Projects