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A required course for all Advertising Design and Graphic Arts students. Topics include creative user interface design and best workflow practice. Students will design a website using an XHTML template, and will develop design, typography and web programming skills. XHTML and CSS will be taught.

A required course for all Advertising Design and Graphic Arts students. Topics include creative user interface design and best workflow practice. Students will design a website using an XHTML template, and will develop design, typography and web programming skills. XHTML and CSS will be taught.

This is an intensive course in design and development of dynamic websites. The course offers a combination of theoretical and practical information on how to combine the PHP scripting language with the MySQL database to produce dynamic web content. Students are expected to have intermediate to expert skills in HTML and CSS. The goal of the course is to give students the experience of designing dynamic web content and demonstrate tasks such as generating images dynamically, sending and managing email, facilitating user discussions and managing content. The purpose is to learn a professional approach to website conceptualization and execution.

This is an intensive course in design and development of dynamic websites. The course offers a combination of theoretical and practical information on how to combine the PHP scripting language with the MySQL database to produce dynamic web content. Students are expected to have intermediate to expert skills in HTML and CSS. The goal of the course is to give students the experience of designing dynamic web content and demonstrate tasks such as generating images dynamically, sending and managing email, facilitating user discussions and managing content. The purpose is to learn a professional approach to website conceptualization and execution.

Assignment to find fieldwork/study situations of approximately eight hours per week at an internship site approved by the Department Internship instructor such as an advertising agency, graphic design firm, corporate design office, publications art department, photography or illustration studio, TV or multimedia production company. Students will be required to keep a learning journal of their internship in the form of a blog using Openlab. A portion of the class will be devoted to presenting and sharing experiences with classmates. Students will learn how to assess their talents, update their resume, and promote themselves and their work through social networks. Students will be required to setup and maintain at least two social media networks such as: Facebook, LinkedIn, Twitter, Instagram, and Pinterest.

Assignment to find fieldwork/study situations of approximately eight hours per week at an internship site approved by the Department Internship instructor such as an advertising agency, graphic design firm, corporate design office, publications art department, photography or illustration studio, TV or multimedia production company. Students will be required to keep a learning journal of their internship in the form of a blog using Openlab. A portion of the class will be devoted to presenting and sharing experiences with classmates. Students will learn how to assess their talents, update their resume, and promote themselves and their work through social networks. Students will be required to setup and maintain at least two social media networks such as: Facebook, LinkedIn, Twitter, Instagram, and Pinterest.

This course will explore studio photography as a means to communicate ideas. Students will learn to use lighting to transform subject matter into metaphor, mood and meaning as well as how to develop visual coherence within a group of images. Students will develop portfolio level projects that display conceptual thinking and mastery of the craft of photography.

This course will explore studio photography as a means to communicate ideas. Students will learn to use lighting to transform subject matter into metaphor, mood and meaning as well as how to develop visual coherence within a group of images. Students will develop portfolio level projects that display conceptual thinking and mastery of the craft of photography.

Course Description This course introduces students to core concepts in the graphic communications field. Lectures will provide historical perspective as well as examining current practice and future media trends. Students will examine and work with digital technologies for print and the web such as Portable Document Formats (PDF) and Extensible Hypertext Markup Language (XHTML). Examination of the role of typography, paper, color theory and image capture in the design and production process. Students will also use the OpenLab website (http://openlab.citytech.cuny.edu/) during the course. There will be at least one field trip, which will be an integral part of the course. 1 class hr, 2 lab hrs, 2 credits

Course Description This course introduces students to core concepts in the graphic communications field. Lectures will provide historical perspective as well as examining current practice and future media trends. Students will examine and work with digital technologies for print and the web such as Portable Document Formats (PDF) and Extensible Hypertext Markup Language (XHTML). Examination of the role of typography, paper, color theory and image capture in the design and production process. Students will also use the OpenLab website (http://openlab.citytech.cuny.edu/) during the course. There will be at least one field trip, which will be an integral part of the course. 1 class hr, 2 lab hrs, 2 credits